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A Division of The Storyland Group Plc
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PRESS RELEASE
New series of Biker Mice From Mars Races to Number One slot on launch weekend on Toonattik
London (Friday, 01 September 2006) “Biker Mice from Mars” produced by Criterion kicked off to a roaring start on its launch weekend on Toonattik on GMTV in The UK.
The first three episodes were scheduled across the Bank Holiday weekend of August 26-28.
The audience grew consistently across the 3 episodes and the Monday episode proved to be the most watched show of the whole weekend on Toonattik on GMTV.
Biker Mice From Mars is a comedic blend of highly charged action, and “Rock N’ Ride” attitude which pushes the boundaries by having some fun with iconic business and political figures from around the world. The action takes place against a backdrop of our planet under threat by all villains, including the control seeking “Catatonians” led by Hairball & Cataclysm who join forces with a USA based, overweight real estate developer with a bad haircut.
The new series on Toonattik consists of 26 episodes and runs into 2007.
About Criterion
Based in London in the UK, Criterion is the brand management division of The Storyland Group Plc specialising in handling character driven entertainment properties. Criterion has wide experience of producing television and creating publishing programs based on both its own and managed properties, including Untalkative Bunny, Betty Spaghetty, Magic House & The Story Store.
Please visit: www.criterionlicensing.com & www.bikermice.tv
Giochi Preziosi appointed to Master Toy License for Biker Mice From Mars
PRESS RELEASE
Criterion Licensing Limited appoints Giochi Preziosi as worldwide master toy licensee for the new series of Biker Mice From Mars
London Wednesday, 18 May 2005 Criterion Licensing Limited in partnership with Rick Ungar's "Brentwood Television Funnies Inc" has awarded the worldwide master toy license for the new animated series of Biker Mice From Mars to Giochi Preziosi. Giochi Preziosi will market toys including action figures, remote control vehicles based on the new series of Biker Mice From Mars.
The new series of Biker Mice From Mars is currently in pre-production in Los Angeles. The first 26 new episodes will launch in fall 2006. Broadcast licenses have already been agreed in most European territories including GMTV in The UK, and conversations are at an advanced stage with North American partners.
The series will be co-produced with the Manila based, Philippines Animation Studio, "PASI". PASI animated the hugely popular first series of Biker Mice From Mars that screened worldwide in the early 1990's. PASI will also represent broadcasting, home video and all consumer products rights throughout Asia with the exception of Japan.
"We are extremely pleased to bring the manufacturing and distribution strengths of Giochi Preziosi to create toys based on the characters and fantastic new bikes and vehicles that have been designed for the new series of “BIKER Mice From Mars"" quotes Ted Bather, CEO of Criterion Licensing Limited.
“ Giochi Preziosi is excited to be working with Criterion on the fabulous new BIKER MICE FROM MARS series. This is the beginning of a long term relationship and cooperation between our two companies. The New series of BIKER MICE FROM MARS is a great opportunity to create products that really do stand out in the action figure Market!” quotes Dario Bertè, CEO of Giochi Preziosi.
About Criterion Licensing Limited
Based in London in the UK, Criterion is a brand management agency handling character driven entertainment properties. Criterion has wide experience of producing television and creating publishing programs based on both its own and managed properties, including Untalkative Bunny, Betty Spaghetty, Magic House & The Story Store. Please visit: www.criterionlicensing.com
About Giochi Preziosi Preziosi Group is a leading International Toy company operating in both the children’s and teen-character and licensed property sectors. In the Toy and Back to School markets the Group operates under the Giochi Preziosi label in Italy, where it is the brand leader. The company distributes through its subsidiary companies in France, Spain and Greece; in The UK Preziosi is the major shareholder of Character Group Plc; the German speaking markets are handled directly from Giochi Preziosi’s headquarters in Milan. The other merchandising areas covered by Preziosi are: Chocolates and Candies/Confectionery through Dolci Preziosi in Italy, Spain and, recently, in France; Snack foods with Mitica Food in Italy; Footwear and Apparel through Easy Shoes & Wear in Italy. For Criterion Limited Giochi Preziosi
Ted Bather Dario Bertè CEO CEO
GMTV Broadcast License and "Series 2" production for Biker Mice From Mars PRESS RELEASE
Criterion & Rick Ungar’s Brentwood Television Funnies announce a brand new animated series of 26 Half Hour episodes of Biker Mice From Mars for fall 2006
London (Wednesday, 04 May 2005) Criterion Limited, in partnership with Rick Ungar's "Brentwood Television Funnies Inc", has begun production of a new series of the 1990’s hit series, BIKER Mice From Mars .
The new series of Biker Mice From Mars is currently in pre-production in Los Angeles under the creative supervision of creator, Rick Ungar, executive producer of the original series and numerous other worldwide successes including “X-Men:Evolution” and “Spider-Man” . The first 26 new episodes will launch in fall 2006 on GMTV in the UK and throughout the Nordic region. Broadcast licenses have already been agreed in most European territories, and conversations are at an advanced stage with North American partners.
The series will be co-produced with the Manila based, Philippines Animation Studio, "PASI". PASI animated the hugely popular first series of Biker Mice From Mars that first screened worldwide in the early 1990's. PASI will also represent broadcasting, home video and all consumer products rights throughout Asia with the exception of Japan.
In addition
to the comedic brand of highly charged action which made the original show a
success, the new series pushes the boundaries by having some fun with iconic
business and political figures from around the world. The action takes place
against a backdrop of our planet under threat by all new villains, including the
control seeking “Cat-atonians” who join forces with a USA based, overweight real
estate developer with a bad haircut.
About Criterion
Based in London in the UK, Criterion is a brand management agency handling character driven entertainment properties. Criterion has wide experience of producing television and creating publishing programs based on both its own and managed properties, including Untalkative Bunny, Betty Spaghetty, Magic House & The Story Store. Storyland is Criterion’s exclusive production partner for animated series.
Please visit: www.criterionlicensing.com For images please mail info@criterionlicensing.com About PASI PASI, the largest independent animation studio in the Philippines, positions itself as a market leader in the areas of quality, reliability, value and proactivity. PASI has been selected by Animation magazine as one of the Top 10 Animation Companies to be in business with. PASI is a full service animation studio providing character design, original development, storyboards, direction, layout, animation, backgrounds, in-betweening, special effects, clean-up, color styling, digital ink & paint and flash animation working on Commercials, Interactive Platforms, Television Series & Feature Films. Contact details
For Criterion Limited Brentwood Television Funnies Inc
Ted Bather Rick Ungar
CEO
Creator & Executive
Producer
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